Legendary Fashion house Miu Miu influenced by Pop Surrealism and Mark Ryden?

While in Vegas I visited City Center's new ultra high end shopping space. (I hesitate to call it a mall). One of the massive campaigns for the new Las Vegas Miu Miu store really caught my eye. It was two massive ads, and must have been 2 to 3 stories high by several hundred feet long. (much larger than a standard billboard.)